Month: August 2006

Love and Belonging is the fundamental need of people. When you do marketing, you have to take care of this need.

General Internet Marketing, General Marketing

[This discussion is the continuation of previous post: The Number One Rule of Marketing – Find Out What People Want And Satisfy That Desire ] The Previous Question: People like to follow trends and own the newest stuff on the…

The Number One Rule of Marketing – Find Out What People Want And Satisfy That Desire

General Internet Marketing, General Marketing

When I took an MBA class ten years ago, one of my most respected marketing professors asked a very controversial question, “Is marketing able to create a need for a product?” My first answer was: Of course, it can. We’ve…

Graphic or Text? Which one is more important in your webpage layout?

General Internet Marketing, Google, Google AdWords

A study held by Stanford University and Poynter Institute confirmed that text is the preferred “entry point” of a webpage for web surfers. Is it surprising? It may be as many people regard graphic should be more visually appealing than…

Google's Official Guide to Keyword Selection in Pay-Per-Click Advertisment – Google Adwords

Google, Google AdWords, Pay-Per-Click

Today I reviewed what has been published two years ago about how to select and implement the keywords strategies in using Google Adwords program. I think this guide is still worth to take a look. It is available at The…

Outsource your work by finding good partners in online marketplaces for talented people

General Internet Marketing

If you have headache looking for good outsourcers for proof reading, web design, translation, ghost writing, programming, etc. Why not try those online marketplaces for talented people? I use the following resources: elance.com rentacoder.com getacoder.com Try and you may find…