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Category Archives: General Marketing
Google’s Chrome – Browser or New OS?
I have been using the new Google browser for almost two weeks. You might have heard a lot of discussion about this new browser all over the world. People are looking to Google to deliver a new browser to combat … Continue reading
Posted in General Marketing, Google
Tagged Chrome Task Manager, Cloud Computing, Google Chrome, Google New OS, IE 8, Internet Explorer, Microsoft IE
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Google Acquires YouTube – A doubtful move
Google has just acquired YouTube for $1.6 billion US, one of the largest acquisitions in Google’s history. It is creating the same exciting feeling as we used to experience in the dot.com era in the ’90′s. However, the move is … Continue reading
Posted in General Internet Marketing, General Marketing, Google, Google AdWords, Uncategorized, Viral Marketing
Tagged customer lock-in capability, Google, Google Acquired YouTube, Google Acquires YouTube, Google AdWords, Law of Increasing Returns, Market Capitalisation of Google, Market Capitalization of Google, Network Effect, Network Externality Effect, network utility, The Law of Increasing Returns, Viral Marketing, YouTube, YouTube is acquired by Google
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Love and Belonging is the fundamental need of people. When you do marketing, you have to take care of this need.
[This discussion is the continuation of previous post: The Number One Rule of Marketing - Find Out What People Want And Satisfy That Desire ] The Previous Question: People like to follow trends and own the newest stuff on the … Continue reading
The Number One Rule of Marketing – Find Out What People Want And Satisfy That Desire
When I took an MBA class ten years ago, one of my most respected marketing professors asked a very controversial question, “Is marketing able to create a need for a product?” My first answer was: Of course, it can. We’ve … Continue reading