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Category Archives: Pay-Per-Click
To SEO or To PPC?
To SEO or to PPC? That is the question . . . In today’s ever-growing online marketplace, with companies constantly jockeying for top position to grab the attention of potential customers, two different methods of promoting websites have emerged: SEO … Continue reading
Posted in Google AdWords, Pay-Per-Click, SEO
Tagged Google AdWords, Google Analytics, Pay-Per-Click, PPC, SEO, SEO Vs PPC
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Google: Smart company that beats analysts’ expectations again
Google once again demonstrates its exceptionally innovative power, as we have discussed in other posts, by stunning analysts with its greater-than-expected 30% increase in its first quarter report. Google’s share price in after-hour trading jumped 17% to 525.96 last Thursday … Continue reading
Microsoft Acquires Yahoo! – A good strategy?
Microsoft sent out the warning message this Monday to Yahoo’s board of directors, reasserting its proposal to acquire Yahoo!, and citing a deadline of three weeks for Yahoo’s consideration of the proposal. Many people regard this as a bold move … Continue reading
Posted in Google, Pay-Per-Click
Tagged banner advertisements, contextual text advertisements, Gmail, Google, Google Analytics, Google Desktops, Google Docs, Google Earths, Google Labs, Google Videos, Larry Page, Microsoft, Microsoft acquires Yahoo!, Overture, Pay-Per-Click, Picasa, Sergey Brin, Yahoo!, Yahoo! Answers, Yahoo! Finance, Yahoo! mail, Yahoo! News
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Google's Official Guide to Keyword Selection in Pay-Per-Click Advertisment – Google Adwords
Today I reviewed what has been published two years ago about how to select and implement the keywords strategies in using Google Adwords program. I think this guide is still worth to take a look. It is available at The … Continue reading
Posted in Google, Google AdWords, Pay-Per-Click
Tagged Google AdWords, Pay-Per-Click, The Maximum Effect
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