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Category Archives: Viral Marketing
Evil Viral Marketing?
The other day I revisited a book by Mark Joyner titled The Irresistible Offer which talks about how to create product how Mark had impressed me by bringing to life a vivid discussion about an important marketing technique – Viral … Continue reading
Google Acquires YouTube – A doubtful move
Google has just acquired YouTube for $1.6 billion US, one of the largest acquisitions in Google’s history. It is creating the same exciting feeling as we used to experience in the dot.com era in the ’90′s. However, the move is … Continue reading
Posted in General Internet Marketing, General Marketing, Google, Google AdWords, Uncategorized, Viral Marketing
Tagged customer lock-in capability, Google, Google Acquired YouTube, Google Acquires YouTube, Google AdWords, Law of Increasing Returns, Market Capitalisation of Google, Market Capitalization of Google, Network Effect, Network Externality Effect, network utility, The Law of Increasing Returns, Viral Marketing, YouTube, YouTube is acquired by Google
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An excellent Viral Marketing Presentation
The power of viral marketing has been discussed in the post “Viral Marketing: A powerful but free marketing tactic.” Here comes one good example of how you can use public domain material to create powerful presentation for viral marketing. Enjoy … Continue reading
Viral Marketing: A powerful but free marketing tactic
If you don’t know what viral marketing is, take a look at the definition at wikipedia.org According to wikipedia.org, the term viral advertising (or marketing) refers to “the idea that people will pass on and share interesting and entertaining content; … Continue reading
Posted in Viral Marketing
Tagged free advertising, viral advertising, viral effect, Viral Marketing
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