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Google beat the analysts’ expectations again last week, releasing higher-than-expected earnings per share results. This confirms once again that during a period of economic turmoil, people resort more to the online advertising medium because it provides more flexibility and more control over advertising programs. This is favorable to Google, with the majority of its business revenue [...] Last Thursday, Yahoo announced the halt of discussions of a possible strategic partnership with Microsoft. The fallout of a Yahoo/Microsoft deal might be a piece of good news for Google. Right after ending talks with Microsoft, Yahoo announced a strategic advertisement pact with Google. What makes me worry is that this new partnership may signify a [...] |
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