To SEO or to PPC? That is the question . . . In today’s ever-growing online marketplace, with companies constantly jockeying for top position to grab the attention of potential customers, two different methods of promoting websites have emerged: SEO…
Category: Pay-Per-Click
Microsoft Acquires Yahoo! – A good strategy?
Microsoft sent out the warning message this Monday to Yahoo’s board of directors, reasserting its proposal to acquire Yahoo!, and citing a deadline of three weeks for Yahoo’s consideration of the proposal. Many people regard this as a bold move…
Google's Official Guide to Keyword Selection in Pay-Per-Click Advertisment – Google Adwords
Today I reviewed what has been published two years ago about how to select and implement the keywords strategies in using Google Adwords program. I think this guide is still worth to take a look. It is available at The…