Yahoo is raising lawsuit against Facebook for infringing 10 patents it owns. The timing is damn right. It is just before Facebook is going to be public listed. This article Déjà Hoo: Yahoo Has Done the Pre-IPO Legal Shakedown Dance…
Tag: Pay-Per-Click
How to Use Google AdWords Properly
As I’ve mentioned in my recent post on Google’s first quarter result in 2008, Google is making changes to its AdWords algorithms to combat click arbitrage and the existence of advertising pages of poor content quality. As a result of…
To SEO or To PPC?
To SEO or to PPC? That is the question . . . In today’s ever-growing online marketplace, with companies constantly jockeying for top position to grab the attention of potential customers, two different methods of promoting websites have emerged: SEO…
Microsoft Acquires Yahoo! – A good strategy?
Microsoft sent out the warning message this Monday to Yahoo’s board of directors, reasserting its proposal to acquire Yahoo!, and citing a deadline of three weeks for Yahoo’s consideration of the proposal. Many people regard this as a bold move…
Google's Official Guide to Keyword Selection in Pay-Per-Click Advertisment – Google Adwords
Today I reviewed what has been published two years ago about how to select and implement the keywords strategies in using Google Adwords program. I think this guide is still worth to take a look. It is available at The…